Category / Branding / Creative / Inspiration / Marketing / PR
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Meet our BRAND TAKEAWAY series: helping you hero your business.
Welcome to our series BRAND TAKEAWAY. We get that disruption is a difficult thing to navigate, and the current environment has put every business through the toughest test. Here we help you…
June 23, 2020 -
IN DIFFICULT TIMES YOUR CONSUMERS LOOK TO YOU. Are you with them?
Most marketers feel paralyzed in the current environment. Either they are in a state of crisis or wait-and-see mode. With slashed budgets and uncertainty, the immediate question becomes do we respond? If…
April 6, 2020 -
FREE 3 Month Marketing Strategy.
Are you asking yourself how will COVID 19 impact my business? How do I rethink my business marketing needs cost-effectively in all this uncertainty? Then speak to us. We’re offering Kenyan brands…
March 24, 2020 -
Shifting The Branding Mindset Is The Real Competitive Edge That African Brands Need.
By Shreya Karia, Brand Stategist In our modern landscape, consumers are overloaded with choice and besieged by messaging. Aggressive competition, rapidly spreading innovation and easier access to markets are the new status…
December 9, 2019 -
I’ll Take The Branded One.
Why investing in branding is the smartest bet you can make. It’s safe to say that the word BRAND gets thrown around a lot with all the modern business jargon. Right alongside…
June 5, 2018 -
Small Businesses Punching Above their Weight.
How to create the perception of credibility even if you are a small fish Every company has begun its life as a small start-up. Perhaps with a single founder or a few…
August 18, 2017 -
Africa Rising: The Art of a Brand’s Story.
What will be the narrative of the stories brands tell on the continent? Humans are storytellers. It is one of our oldest communication tools. Stories move us, delight us, they make us…
May 1, 2017
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